Updated 04-29-2016

Online DatingOnline Dating

Need a date for the holidays? This is the place to start. Maybe you're new to online dating sites, or you've tried one site and you're looking for other options. Our reviews couple in-depth analysis of each site, with the experiences of a male and female tester who signed up for each service and provided us with their opinions. For more information, check out our full reviews and comparisons, as well as our online dating FAQ.

Online Dating Reviews & Ratings

View Full Comparison Chart
Services: Our Ratings: Bottom Line:
Match Rating: stars
Large and active group of users, intelligent matching system based largely on similar tastes and interests
OkCupid Rating: stars
Quirky and straightforward approach to online dating; tons of personality quizzes help match users with local singles
eHarmony Rating: stars
Emphasis on guidance and deep connections, larger users base seeking committed relationships, some people are not accepted
Zoosk Rating: stars
Fun and playful; great social features; premium features somewhat available without a subscription
PerfectMatch.com Rating: stars
Designed for those seeking committed relationships, combines elements of matching and searching, personality test is less informative
FriendFinder Rating: stars
Customizable experience, overwhelming & frustrating interface, best for people with flexible relationship goals and a lot of time on their hands
Lavalife Rating: stars
Emphasis on flirting and chatting, good for casual dating, slightly more explicit content, interface cluttered with ads
Date.com Rating: stars
Very basic service with instant messaging and chat rooms, best for casual dating
Tinder Rating: stars
Instant gratification — a simple "yes" or "no" to users' Available upgrades for more substantial features; app-based service.
SpeedDate Rating: stars
Constant stream of speed dates, matchmaking "system" yields poor results, nonstop harassment to subscribe

NextAdvisor Online Dating Blog Headlines

The Election and Online Dating: What Daters Can Expect
Would you dare to bring up your political stance on a first date? How about the first time you send one of your online matches a message? The online dating pool hosts some interesting interactions on a daily basis, but during an election year, conversations are turned up a notch. This politically-charged season can stir […]

Online Dating Rookies: These are Mistakes You’ll Want to Avoid
Singles of every age are trying their hand at online dating these days and many are seeing great results. No matter when you decide to take the plunge into the world of Internet romance, there’s a bit of a learning curve. Being new to the game means getting your bearings both in how to represent […]

Online Dating Tips to Know Before the Holiday Season Kicks Off
It’s that time of year again — the holiday season is almost upon us. The weather is requiring us to wear a few more layers and the colors on the trees are beginning to change. For many of us, the emails are starting to circulate with family, friends and even coworkers asking you to save […]

Online Dating and Investment Fraud: They’re More Related Than You Think
Online dating has been growing in popularity since its advent, as users from all demographics try their hand at finding love on the web or with the help of a mobile app. In fact, according to the Pew Research Center, 15% of American adults have used an online dating site or mobile dating app. As […]

Fill out your profile

First you have to let the world know what you're like, and the kind of person you're looking for. Different dating sites handle this differently, of course, but when you're getting your profile ready, it's like getting ready for a night on the town. Choose a photo, fill in your likes and dislikes, and sketch out your preferences. Dating sites like Match.com, eHarmony PerfectMatch.com focus on personality analysis to help develop match recommendations. The trick here is to be honest, both about who you are, and what you want. See some extra tips for filling out your online dating profile here!

Find a match

Once you've filled out your profile, and maybe taken a quiz or two, it's time to concentrate on potential dates. View their profiles and see how well you match up. Unlike dating in the wild, you get a lot more information about your potential dates up front—and you can decide if they're really worth your time. Once you've found someone who looks like a good fit, start the conversation! Online dating sites make it easy and safe to get in touch with the people you're interested in. Wink, flirt, nudge, and message your way to a deeper conversation. Click here to learn the dos and don'ts of your first message!


You don't have to rush into your first date with someone new. You'll probably want to get to know them a bit better before you make your first in-person contact. Listen carefully to your Skype conversations, and if you're still unsure, learn more via a background check. Listen to your heart when deciding whether to take it to the next level. Once you're ready, take the plunge, and make a concrete plan to meet in person. For more about meeting a potential match for the first time, click here.

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Advertiser Disclosure: NextAdvisor.com is a consumer information site that offers free, independent reviews and ratings of online services. We receive advertising revenue from most but not all of the companies whose products and services we review. For credit cards, we review cards from all of the top 10 US issuers by purchase volume (according to Issue 1035 of The Nilson Report, Feb 2014) excluding issuers that require additional accounts to be a cardholder and private label issuers. We may also review cards from other issuers in select cases. We do not review all products in a given category. We are independently owned and operated and all opinions expressed on this site are our own.