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Netflix to invest in expanding Blu-ray movie inventory
Posted by Joe on March 14th, 2008
Netflix, our top rated online dvd rental service, expects to increase their blu-ray high definition dvd inventory by 1,300-1,500 titles including both new releases and older films.
According to the company's CFO, Barry McCarthy, high definition dvds only account for a small single digit percentage of movie rentals at Netflix. The move to increase the number of dvds on Sony's blu-ray format is likely driven by the fact that the competing HD DVD format is being discontinued by Toshiba.
Blu-ray dvds have are about 28% more expensive that standard dvds, which will increase Netflix's overall costs to provide movies in the high definition format. the company has no immediate plans to increase pricing as a result. In fact, Netflix actually dropped subscription prices last summer.
As blu-ray players drop in price and more movie titles become available on the format, we think Netflix will be an excellent option for consumers that want a high definition movie experience at home.
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March 14th, 2008 at 9:20 am
[...] Puranjoy Bhattacharjee wrote an interesting post today onHere's a quick excerptBlu-ray dvds have are about 28% more expensive that standard dvds, which will increase Netflix's overall costs to provide movies in the high definition format. the company has no immediate plans to increase pricing as a result. … [...]
March 14th, 2008 at 9:30 am
[...] Camera News wrote an interesting post today onHere's a quick excerptNetflix, our top rated online dvd rental service, expects to increase their blu-ray high definition dvd inventory by 1300-1500 titles including both new releases and older films. According to the company's CFO, Barry McCarthy, … [...]
April 3rd, 2008 at 8:00 am
[...] However, the mere evaluation of the option is a continued sign of Netflix's dedication to innovation in the online DVD rental market that they essentially created. We have reported previously on Netflix's investment in high definition blu-ray DVD inventory and online movie streaming. [...]